Belle Tire Blog

  • What do Mickey Mouse, Congressman John Dingell, Little Richard and Art Van Elslander have in common with Olympic gold medalists Meryl Davis and Charlie White? They’ve all served as Grand Marshals for one of this country’s oldest Thanksgiving traditions, America’s ...

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  • Make sure you know all the advantages of winter tires as we gear up for the cold winter months, and test your knowledge of winter tires with this video from our North American neighbors in Canada (7° Celsius converts to 45° Fahrenheit).

    * Winter tires compared to all-season tires                                      


    • Optimal performance in conditions below 45°            
    • Compounds
    • Tread stays soft and flexible
    Tread design
    • Increase traction and control
    • Wider grooves help drain water, slush, ice and snow
    • Keeps the tire in contact with the road
    • Improve stopping and starting
    • Better turning and maneuvering

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  • ALLEN PARK, Mich., October 23, 2014 – Belle Tire is helping motorists get winter ready with a one-day sale on a new set of tires – including winter tires.  

    A special tread design and pliable compounds make winter tires ...

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  • The sweet smell of freshly baked donuts and apple cider, along with fun events like searching for the perfect pumpkin and haunted hayrides, make cider mills and apple orchards some of the autumn season’s best destinations.

    Here are a few ...

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  • Magicians have long been revered for their ability to spark wonder in the hearts of children and adults alike.  

    Southfield, Mich. native Doug Scheer is one such illusionist. Audiences may have recently seen the magician in a recent Belle ...

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  • by Belle Tire

    Football season is underway and for many fans, tailgating is synonymous with attending their favorite teams’ games.  They put on their attire, pack their vehicles with their coolers and grills, and head to the stadium for ...

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    • Belle Tire brings new location, and lowest tire prices, to Branch County with Coldwater, Mich. retail store
    • New retail location offers personalized customer experience and features new in-store design
    • The store will employ 16 to 20 team members from Branch ...
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    • Belle Tire will open a new location near Michigan State University (MSU) at 600 N. Homer Street in Lansing, Mich., offering lowest tire prices in the area
    • The new Lansing location will feature an in-store design that caters to guests’ time and productivity

    LANSING, Mich., August 25, 2014 – Belle Tire will open a new location at 600 N. Homer Street in Lansing, Mich. Groundbreaking has begun for the 10,000-square-foot location which will include 10 service bays, two full-alignment pits and a mezzanine warehouse.

    Having a Belle Tire in the new Lansing location allows residents the convenience of auto care options and the lowest-priced tires in their backyard. The retailer’s automotive services range from tires and custom wheels to auto repair and glass services.

    The new Lansing location’s in-store design places priority on guests’ time. For example, free Wi-Fi and charging stations for wireless devices allows guests to stay connected while their vehicles are serviced.

    “We’re excited to introduce the best tire prices in the area and our robust menu of services to the busy MSU community,” says Senior Vice President of Retail Operations, Jeff Kruse. “We understand the busy lifestyles of our guests and have made sure that they can remain productive during their visit.”

    The new store will join the existing two Lansing locations – 8624 W. Saginaw Highway, 6615 Pennsylvania Ave. – and the nearby Okemos location at 2045 W. Grand River Ave. 


    About Belle Tire
    Belle Tire Distributors Inc., a family-owned business based in Allen Park, Mich., offers discount tires and a variety of automotive repair services ranging from brakes, alignments, batteries, shocks and struts, exhaust system repair and oil changes. The company was founded in 1922 when it opened the first Belle Tire location in Detroit and has now expanded to more than 90 retail and commercial locations across Michigan and Ohio. For more information about Belle Tire, please visit .
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  • Belle Tire End Of Summer Sale

    ALLEN PARK, Mich.,
    August 21, 2014 – Belle Tire is celebrating the unofficial end of summer with a special week-long End of Summer Sale.  Customers can save up to $120 through a combination of $50 instant savings and available manufacturer ...

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  • When he’s not relaxing in his garden room, the star of Belle Tire’s latest commercial is helping to raise funds for area animal rescues.  His words may be limited, but his philanthropy is relentless.

    This generous spirit happens to be ...

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